VO Tips for the Non-VO Pro: Sing-song
Today’s topic is sing-song reads. What are sing-song reads? They’re when you go up and down in your cadence, giving a rhythmic and musical sound that doesn’t correspond to targeted emphasis or conversational flow. In short, it sounds more like singing than talking.
Match your pitch and pacing to the content and audience:
Your cadence should alter with the script, the topic, and the intended audience. You might go faster and higher pitched when you’re excited and slower and quieter when you’re more serious or reflective. You could even change up your pitch and pacing in a single script if it calls for it.
Sing-song reads are a very normal way that people read text out loud early on—kind of like the read-y reads I discussed in the last video. It’s perfectly fine… unless you want the listener to think you’re just talking. This habit was one of the hardest for me to break when I first started out in voiceover but with lots of practice it’s now something of the past.
What does sing-song sound like?
So what does it sound like? Pam Beasley in the Office does a nice version of it, albeit a bit exaggerated, during a holiday episode when she describes the Scranton coupon book “worth over $1500 in savings.” Here’s a little sample of what it sounds like: The other day I went to the store to bring back some cookies for my little sweetheart. She didn’t like the kind that I bought and made me go back for more. On the way I ended up eating them all because I was so upset, and when I came home with nothing left she made me go out again.
It sounds a bit like a nursery rhyme, right? The cadence starts low then goes high then goes low at the end. It’s great for kids because it’s so musical! But for most voiceover work it’s better to be more dynamic and natural with your reads.
Sing-song is very hard to get past. So if you’d prefer to hire a freelance voice talent with lots of experience then email any time: joe@joepassaro.com